www.storyteling.com
April 11, 2008 by Limor
Hi after not writing for a long time…
Well, business is moving forward. We feel like stone cutters, cutting our way through awareness to the connection between storytelling and everything we offer. At first people look at us as if they were thinking “hu?!” but the more they say, the more feedback we have to lean on to tell them our story the way they need to hear it. Insisting on declaring we are storytellers even in the most business/organizational environments is proving to be a great brand strategy - they can’t always accept our offer but they will not forget us
so standing out is good for business - it makes people stop for a moment and think.
Notice the domain name of our new website - storyteling with a single ‘l’ - strange hey? still - part of a brand that speaks differently. Marketing and branding companies spotted us out first - they know their business.. so did companies that need a good brand story. At the same time we’re getting into organizations. Several days ago I spoke to the financial division of a large HiTech company. You should hear my financial interpretation version for ‘puss in boots’…
The website is right now only a simple landing page. We’ve decided to take a longer path and collect ideas from surfers and clients. So, what would serve you best if you could find it on ‘the story telling company’’s website?